Case Studies Region: West

Pete Perea – Comstock Homes

Est. reading time: 5 mins

Pete Perea was used to seeing his framers arrive on the job site one at a time, each in their own car. But over the past couple of years, he started noticing a shift: The guys would show up crammed into one truck, six or seven per vehicle, with all their tools piled in the […]

Mark Salma – Rotten Robbie

Est. reading time: 4 mins

It’s a good-natured and playful name that has customers remembering this independent chain of West Coast discount fueling stations and convenience stores. Rotten Robbie it’s called, which might have one humming Bobby Day’s timeless and catchy “Rockin’ Robin.” Then there’s the formal name of the owning entity: Robinson Oil Corporation Commercial Fueling. Whatever the moniker, […]

David Krom – Woodhouse Spa

Est. reading time: 5 mins

Visual amenities have to be seen as part of the relaxing and rejuvenating experience one expects from Woodhouse Spa. So emphasizes its director of construction, David Krom, who’s quick to add how necessary it is to stay ahead of consumer preferences. Krom found that not quite the case when he joined the team in October […]

Rami Zarifa – B&M Roofing

Est. reading time: 5 mins

When a 2017 hailstorm severely damaged the roofs of the Gold Crown Foundation’s baseball stadium and main building, Rami Zarifa and his teammates at B&M Roofing sprang into action. They wanted to get the Colorado youth nonprofit back on its feet as quickly as possible, so it could continue offering basketball, volleyball, golf and other […]

Lynn Tomasek – Brothers Plumbing, Heating & Electric

Est. reading time: 5 mins

You won’t find employees hurling freshly sharpened axes through the air at just any company. But at Brothers Plumbing, Heating & Electric, a Denver-based team of HVAC, plumbing and electrical experts, that’s exactly how they kicked off a new quarter in 2022. Every quarter, Brothers introduces a special focus and holds a contest tied to […]

Tyke Hart – Visionary Broadband

Est. reading time: 4 mins

As new details emerge about the environmental impact of toxic lead cables, fiber is looking better and better. A recent Wall Street Journal investigation revealed there are at least 2,000 toxic lead cables, and possibly many more, spread across the U.S., thanks to AT&T and other telecoms. In contrast to their lead and copper ancestors, […]

Angelo Pellegrini – San Diego Community College District

Est. reading time: 4 mins

In 2001, when Angelo Pellegrini became the lead electrician at the San Diego Community College District, it had just 10 locations spread across 1.6 million square feet. After several recent projects, today, the district has expanded to 4.7 million square feet, including 54 multi-story buildings. Pellegrini has been with the district throughout the changes, becoming […]

Gustavo Salas – Fine Arts Museums of San Francisco

Est. reading time: 5 mins

As a longtime member of the Fine Arts Museums of San Francisco, Gustavo Salas has spent many hours exploring the de Young Museum in Golden Gate Park and the Legion of Honor in Lincoln Park. Yet, he never expected he’d one day get to work at his favorite places to visit. Only when he began […]

Zeek Szidon – Bob’s Red Mill Natural Foods Inc.

Est. reading time: 4 mins

Zeek Szidon wasn’t necessarily having a career crisis at Bob’s Red Mill Natural Foods Inc. However, he wasn’t happy with his third-shift job in milling and bagging operations because he disliked the hours and the dust aggravated his asthma. This was in 1996, and after Szidon gave two weeks’ notice, he had a conversation with […]

Farzad Shahbodaghlou – California State University – East Bay

Est. reading time: 4 mins

Every spring, it’s common for college athletic coaches and their assistants to hit the road in search of athletes to recruit. Dr. Farzad Shahbodaghlou, a professor and the founding director of the construction management program at California State University, East Bay, took a recruiting trip in April, too. Only he went to India to recruit […]

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