Case Studies Entertainment

Julian Ortiz – Cinépolis Luxury Cinemas

Est. reading time: 4 mins

Call it “A Tale of Two Theaters.” No, it’s not a Hollywood blockbuster with a cast of thousands and computer-generated graphics to stun and thrill moviegoers, or an arthouse indie flick about rival playwrights. Rather, it’s the story of how Cinépolis Luxury Cinemas and Julian Ortiz are making going to the movies a luxurious experience—while […]

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Justin Lee – CEC Entertainment

Est. reading time: 5 mins

Don’t worry, they’re not breaking up the band at Chuck E. Cheese. A forerunner in using animatronics for entertainment, Chuck E. Cheese has been a birthday party destination for so long that grandparents are enjoying the shows again anew. However, as the iconic band of Chuck E. Cheese, Helen Henny, Jasper T. Jowls and Mr. […]

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Johnny Little – Tough Mudder Inc.

Est. reading time: 5 mins

It’s tough to make mud in the desert, as Johnny Little discovered. Such was the case when Little, vice president of live events and global licensing for Tough Mudder Inc. came to Oman to debut the patented obstacle course race that takes place—as the name suggests—in the mud. Except mud is tough to make from […]

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vol. IX 2023

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